Black is a color that popular for its special features. These features came from the nature of black.
All of us can use black when trying to hide something, at different times, from the outside world, for example. Our weight, feelings, fears, uncertainty.
People who like black can be conventional, conservative, and severe, but can think about themselves that are refined and dignified.
Wealthy and successful women often choose black because they want to give the impression of elegance, sophistication, and confidence. Black can also mean the subordination of someone, like priests in black suits, are showing their submission to God.
For teenagers, it is common to wear black at the stage of transition from the innocence of childhood to adulthood. They have a psychological need to do so because they are closing one part of their lives and starting another. Black color allows them to be hidden from the world until they discover their own identity and their place in society. They need to pass through that stage.
Black color in Fashion world
The using of black in the design of clothing depends entirely on the opinion of the fashion designer and brand. Many brands use it because of the power and charm of this color. For example, “Coco Chanel” introduces the color black as a perfect color that has all things which are enough for every time and everywhere! It’s the reason why she chose the black monochrome style most of the time.
Against, there are designers who do not believe in black. like “Lilly Pulitzer“, an American fashion designer whose entire brand is known for using cheerful and bright colors with floral fabrics.
Black color psychology
According to color psychology, there are many different associations and characteristics of the color. For example, black is associated with death and mourning in many cultures. It’s also associated with unhappiness.
Too much black can cause depression and mood swinging and can create a negative environment.
Positive features of black color are protection, comfort, power, formality, mystery.
The negatives of black are listlessness, depression, pessimism, reluctance, conservatism, control, unfortunate, negativity.
What’s the Best Style with Black?
Psychological and physiological research shows that full use of black can disrupt hormonal balance, especially in women, so this action causes an increase in the risk of depression.
Black monochrome style is a trendy color for fall 2020! Read more about it.
As a stylist, I recommend if you always wear black more than other colors, try to reconcile with sharp and light colors and reduce the use of dark colors like black. The combination of cheerful colors with black creates a wonderful style that is very awesome.